S2 E3: Easy Ways to Increase AOV and Direct Response Tactics in DTC
November 16, 2022
Hosted By
Cody Plofker
CMO Jones Road Beauty l Advisor at Northbeam
Eli Weiss
Sr Director CX & Retention @jonesroadbeauty l Building brands that put the customer 1st + sharing learnings.
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Episode description
In the third episode of season two, Cody and Eli chat about easy ways to Increase AOV and direct response tactics in DTC.
Listen to find out
- Cody’s top ways to increase AOV for your brand
- Staying power: why some smaller DTC brands need to sacrifice short-term goals for long-term output
- Discounting & bundling offers: making sure they aren’t eating away at your AOV and contribution margin