S1 E1: The Ultimate Guide To Launching a Product
November 23, 2022
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Ashvin Melwani
Co-Founder & CMO of Obvi
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Ronak Shah
Co-Founder & CEO of Obvi | EY Entrepreneur Of The Year® 2022
Guest
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Episode description
🚀 THE PRODUCT LAUNCH, is a crucial stage in the product roadmap. As markets become saturated with similar products and services, it’s increasingly difficult for new offerings to make an impact.
Ron & Ash go into detail about how Obvi launched 26 products in 2021 in order to further increase customer LTV and how you can do it for your brand too.
We give you our insights on how to launch a product that is tailored to your brand and go STEP by STEP on how to 📲 gather data, 🤪 create hype and 🚀 LAUNCH your product.
Listen to find out
- How to create product hype for a killer launch strategy
- Interpreting data to strengthen your product’s go-to-market
- Post-launch tips! What happens next and how to keep up the lifetime value momentum