An annual awards event to recognize outstanding achievements in the mobile commerce industry.
Recognizing the best in design, development, and innovation in mcommerce.
Recognizing the best in design, development, and innovation in mcommerce.
Push Marketer of the Year
These nominees are consistently PUSH-ing the boundaries with their innovative push notification messaging and unique campaign ideas.
LSKD, the Australian streetwear and fitness brand, stands out with its push marketing initiatives, leveraging a blend of transactional and non-transactional push notifications. Their BFCM strategy capitalized on multiple push notifications to build anticipation and on-brand pushes to strengthen customer relationships.
Beekman 1802, the beauty brand, distinguishes itself with weekly kindness affirmation push notifications. These affirmations uplift customer reminders, fostering a strong connection with the brand's ethos, encouraging customers to check the app regularly.
Naked Harvest, the health and wellness brand, shines with its creative push strategies. Its innovative approach perfectly balances showcasing products to drive sales and engage effectively with customers. The push notifications messaging is creatively clever with personalized content.
Obvi, the supplement brand, uses push for brand-building and strategic, segmented, sales-oriented customer communication. For almost daily, friendly communication with customers, Obvi sends push as simple as a little nudge to drink water or make time for a walk. This type of comms strategy can build the brand and align company values.
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The online electronics store, Rentoza, leverages TapAI in its push notification strategy to improve engagement and delight customers. By leveraging TapAI, Rentoza embraces innovative technology to stay ahead in the industry, ensuring a dynamic and engaging journey for its customers.
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Push Marketer
of the Year
These nominees are consistently PUSH-ing the boundaries with their innovative push notification messaging and unique campaign ideas.
LSKD
Get the appLSKD, the Australian streetwear and fitness brand, stands out with its push marketing initiatives, leveraging a blend of transactional and non-transactional push notifications. Their BFCM strategy capitalized on multiple push notifications to build anticipation and on-brand pushes to strengthen customer relationships.
Beekman 1802
Beekman 1802, the beauty brand, distinguishes itself with weekly kindness affirmation push notifications. These affirmations uplift customer reminders, fostering a strong connection with the brand's ethos, encouraging customers to check the app regularly.
Naked Harvest
Naked Harvest, the health and wellness brand, shines with its creative push strategies. Its innovative approach perfectly balances showcasing products to drive sales and engage effectively with customers. The push notifications messaging is creatively clever with personalized content.
Obvi
Obvi, the supplement brand, uses push for brand-building and strategic, segmented, sales-oriented customer communication. For almost daily, friendly communication with customers, Obvi sends push as simple as a little nudge to drink water or make time for a walk. This type of comms strategy can build the brand and align company values.
Rentoza
The online electronics store, Rentoza, leverages TapAI in its push notification strategy to improve engagement and delight customers. By leveraging TapAI, Rentoza embraces innovative technology to stay ahead in the industry, ensuring a dynamic and engaging journey for its customers.
Custom Block of the Year
These nominees have built unique features & custom app functionality using Developer Tools and Custom Blocks.
Groove Life, the adventure gear brand, has integrated a custom ring sizer feature into their mobile app using Custom Blocks. This hack helps remove barriers to purchase both within the app and on their online store. For those shopping on their website, a clear CTA directs customers to the app for ring sizing, making it a standout feature.
Dyper, the innovative diaper brand, has customized its app using Custom Blocks. They’ve added a live social feed highlighting their latest IG reels and a Custom Collection Carousel of lifestyle photography. This innovative approach to in-app features showcases their dedication to providing a unique customer experience for their app community.
Gamer Supps, a health brand, has a dynamic ‘Gift with Purchase’ progress bar on their cart page. This feature offers a sneak peek of the gift option while updating as shoppers add items to their cart, providing a real-time display of their progress towards unlocking the gift.
The beauty brand Nectar Life uses Custom Blocks within its PDP to highlight the clean ingredients. The Custom Carousel Block showcases additional product imagery, ingredients, and scent details, effectively answering FAQs and eliminating purchase barriers. The team can easily update each product variant’s description with meta fields.
WelleCo, the Australian wellness brand, has interactive free tools to track monthly wellness goals, yearly energy and mood tracker, and push notification reminders for greens intake — all built with Custom Blocks. These thoughtful features incentivize daily engagement, fostering stronger connections with the brand and ensuring continued user engagement.
Custom Block
of the Year
These nominees have built unique features & custom app functionality using Developer Tools and Custom Blocks.
Groove Life
Get the appGroove Life, the adventure gear brand, has integrated a custom ring sizer feature into their mobile app using Custom Blocks. This hack helps remove barriers to purchase both within the app and on their online store. For those shopping on their website, a clear CTA directs customers to the app for ring sizing, making it a standout feature.
Dyper
Dyper, the innovative diaper brand, has customized its app using Custom Blocks. They’ve added a live social feed highlighting their latest IG reels and a Custom Collection Carousel of lifestyle photography. This innovative approach to in-app features showcases their dedication to providing a unique customer experience for their app community.
Gamer Supps
Gamer Supps, a health brand, has a dynamic ‘Gift with Purchase’ progress bar on their cart page. This feature offers a sneak peek of the gift option while updating as shoppers add items to their cart, providing a real-time display of their progress towards unlocking the gift.
Nectar Life
The beauty brand Nectar Life uses Custom Blocks within its PDP to highlight the clean ingredients. The Custom Carousel Block showcases additional product imagery, ingredients, and scent details, effectively answering FAQs and eliminating purchase barriers. The team can easily update each product variant’s description with meta fields.
WelleCo
WelleCo, the Australian wellness brand, has interactive free tools to track monthly wellness goals, yearly energy and mood tracker, and push notification reminders for greens intake — all built with Custom Blocks. These thoughtful features incentivize daily engagement, fostering stronger connections with the brand and ensuring continued user engagement.
App Marketer of the Year
These nominees demonstrate unparalleled expertise in marketing their apps and establishing a strong brand presence on mobile.
Brown Sugar Babe, a skincare & aromatherapy brand, demonstrates expertise in app marketing by leveraging various channels to engage users. From push notifications to QR codes, SMS, and email campaigns, they leverage an omnichannel marketing strategy to reach their audience effectively, including a highly successful BFCM campaign.
The BÉIS app is the ultimate destination for sleek on-the-go and travel essentials. It hosts in-app exclusives like being able to preview new products and unlock BTS content 24 hours before anyone else. Its push strategy blends humor and clever on-brand messaging to boost engagement and strengthen the community.
The premium apparel brand, BYLT, stands out for its app promotion, consistently pushing boundaries with creative exclusive content and deals. Through its commitment to app promotion and exclusive discounts, BYLT showcases its dedication to providing a unique and rewarding CX.
Grunt Style is an expert at marketing the app and driving downloads. The team consistently pushes the boundary by introducing exclusive content and deals accessible exclusively through the app. Prioritizing app exclusivity, they introduce a new monthly campaign to drive ongoing engagement and enthusiasm within their community.
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Simple Modern’s app has everything customers love right at their fingertips. The app offers an optimized browsing experience to shop for the freshest arrivals from the catalog. With app-exclusive offers like early access and first-to-know push notifications, the team has nurtured an engaged community within their app.
App Marketer
of the Year
These nominees demonstrate unparalleled expertise in marketing their apps and establishing a strong brand presence on mobile.
Brown Sugar Babe
Get the appBrown Sugar Babe, a skincare & aromatherapy brand, demonstrates expertise in app marketing by leveraging various channels to engage users. From push notifications to QR codes, SMS, and email campaigns, they leverage an omnichannel marketing strategy to reach their audience effectively, including a highly successful BFCM campaign.
BÉIS
The BÉIS app is the ultimate destination for sleek on-the-go and travel essentials. It hosts in-app exclusives like being able to preview new products and unlock BTS content 24 hours before anyone else. Its push strategy blends humor and clever on-brand messaging to boost engagement and strengthen the community.
BYLT
The premium apparel brand, BYLT, stands out for its app promotion, consistently pushing boundaries with creative exclusive content and deals. Through its commitment to app promotion and exclusive discounts, BYLT showcases its dedication to providing a unique and rewarding CX.
Grunt Style
Grunt Style is an expert at marketing the app and driving downloads. The team consistently pushes the boundary by introducing exclusive content and deals accessible exclusively through the app. Prioritizing app exclusivity, they introduce a new monthly campaign to drive ongoing engagement and enthusiasm within their community.
Simple Modern
Simple Modern’s app has everything customers love right at their fingertips. The app offers an optimized browsing experience to shop for the freshest arrivals from the catalog. With app-exclusive offers like early access and first-to-know push notifications, the team has nurtured an engaged community within their app.
App Design of the Year
These nominees raise the bar for app design, elevating the customer shopping experience with layouts that captivate and inspire.
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The BrüMate app has an intuitive design to make shopping for the stylish drinkware brand easy. The app’s design prioritizes a seamless and intuitive shopping experience for its users. The search integration enhances the browsing experience, allowing users to find what they want quickly. The app’s footer navigation streamlines browsing for users to access all the collections and products seamlessly.
The internet’s go-to beach brand, Duvin Design Co., has designed a seamless experience to browse collections and content. It’s a hub for the brand’s latest drops and deals, including exclusive access to app-only products, same-day shipping, and a wishlist giveaway. Duvin adds Shopify playlists into the app to make it more immersive and on-brand.
Streetwear brand Feature offers a seamless and immersive app experience to shop the latest in fashion, footwear, and lifestyle. With a dedicated editorial page, they provide insight into their creative process and brand ethos. The app is fully branded to offer users a cohesive and engaging experience to explore and develop a stronger connection with the brand.
StudioCult, a jewelry and accessories brand based in New York, has curated a holistic brand experience within its app. Their unique app design conveys the brand's ethos of ‘designing outside the jewelry box.’ By seamlessly integrating creatively designed GIFs throughout the app, they showcase their products with a playful and vibrant flair.
Truly Beauty, the not your average clean beauty brand, offers a clean app design through their on-brand content and bright design. Their app features a blog, video content, and quizzes to keep customers engaged and returning for more. The Truly team has organized the app thoughtfully, using branded imagery throughout, creating a seamless experience.
VRG GRL, the effortlessly cool Aussie fashion brand, has designed an on-brand app that its top shoppers love. The design showcases the brand identity with lifestyle photography of the products in action. The stunning app content includes exclusive collections, downloadable wallpapers, BTS interviews, and more.
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App Design
of the Year
These nominees raise the bar for app design, elevating the customer shopping experience with layouts that captivate and inspire.
BrüMate
Get the appThe BrüMate app has an intuitive design to make shopping for the stylish drinkware brand easy. The app’s design prioritizes a seamless and intuitive shopping experience for its users. The search integration enhances the browsing experience, allowing users to find what they want quickly. The app’s footer navigation streamlines browsing for users to access all the collections and products seamlessly.
Duvin
The internet’s go-to beach brand, Duvin Design Co., has designed a seamless experience to browse collections and content. It’s a hub for the brand’s latest drops and deals, including exclusive access to app-only products, same-day shipping, and a wishlist giveaway. Duvin adds Shopify playlists into the app to make it more immersive and on-brand.
Feature
Streetwear brand Feature offers a seamless and immersive app experience to shop the latest in fashion, footwear, and lifestyle. With a dedicated editorial page, they provide insight into their creative process and brand ethos. The app is fully branded to offer users a cohesive and engaging experience to explore and develop a stronger connection with the brand.
StudioCult
StudioCult, a jewelry and accessories brand based in New York, has curated a holistic brand experience within its app. Their unique app design conveys the brand's ethos of ‘designing outside the jewelry box.’ By seamlessly integrating creatively designed GIFs throughout the app, they showcase their products with a playful and vibrant flair.
Truly
Truly Beauty, the not your average clean beauty brand, offers a clean app design through their on-brand content and bright design. Their app features a blog, video content, and quizzes to keep customers engaged and returning for more. The Truly team has organized the app thoughtfully, using branded imagery throughout, creating a seamless experience.
VRG GRL
VRG GRL, the effortlessly cool Aussie fashion brand, has designed an on-brand app that its top shoppers love. The design showcases the brand identity with lifestyle photography of the products in action. The stunning app content includes exclusive collections, downloadable wallpapers, BTS interviews, and more.
Best Customer Experience
These nominees excel in delivering elevated and differentiated customer experiences, setting the bar for customer satisfaction and engagement.
Princess Polly, the Australian-based women's fashion brand, delivers an exceptional CX (customer experience) through its beautifully designed app and customer-first approach. The app hosts integrations like search, product recommendations, and a live social feed.
Art of Tea, renowned for its exquisite teas, offers an immersive app experience with dedicated sections for shopping, recipes, quizzes, and education on steep times. The app's design includes captivating content about the world of tea and convenient search and subscription options.
Nuud's app design is sleek and beautiful, offering a visually appealing experience for users. Their Product Detail Pages (PDP) eliminate any barriers to purchase with multiple color variants, reviews, and product recommendations. The dedicated ‘Colors’ page also stands out as a seamless and engaging way to explore all the color options.
Shoe Palace offers a seamless CX by integrating in-store promotions with their mobile app. QR codes and barcode search empower customers to transition seamlessly from the in-store experience to the app. With navigation and search, customers can effortlessly find what they want, ensuring a smooth and efficient CX.
Vitality, an athleisure brand designed for everybody, offers a comprehensive CX with seamless navigation. Users can browse multiple sections within the app, including the Vitality Color System. The PDP is seamless, from compression ratings to branded product details and reviews for social proof.
Best Customer Experience
These nominees excel in delivering elevated and differentiated customer experiences, setting the bar for customer satisfaction and engagement.
Princess Polly
Get the appPrincess Polly, the Australian-based women's fashion brand, delivers an exceptional CX (customer experience) through its beautifully designed app and customer-first approach. The app hosts integrations like search, product recommendations, and a live social feed.
Art of Tea
Art of Tea, renowned for its exquisite teas, offers an immersive app experience with dedicated sections for shopping, recipes, quizzes, and education on steep times. The app's design includes captivating content about the world of tea and convenient search and subscription options.
Nuuds
Nuud's app design is sleek and beautiful, offering a visually appealing experience for users. Their Product Detail Pages (PDP) eliminate any barriers to purchase with multiple color variants, reviews, and product recommendations. The dedicated ‘Colors’ page also stands out as a seamless and engaging way to explore all the color options.
Shoe Palace
Shoe Palace offers a seamless CX by integrating in-store promotions with their mobile app. QR codes and barcode search empower customers to transition seamlessly from the in-store experience to the app. With navigation and search, customers can effortlessly find what they want, ensuring a smooth and efficient CX.
Vitality
Vitality, an athleisure brand designed for everybody, offers a comprehensive CX with seamless navigation. Users can browse multiple sections within the app, including the Vitality Color System. The PDP is seamless, from compression ratings to branded product details and reviews for social proof.
UnTapped Voice of the Year
These UnTapped community members foster collaboration & connection by consistently supporting and celebrating their peers.
Jason Haven from Lauribelles is consistently active in community discussions and always ready to lend a hand. His golden insights in the chats, where he actively asks and answers questions, demonstrate his commitment to collective knowledge sharing in the ecom community and make him a key figure in fostering a collaborative environment.
Melanie Huang & Claire Miller, the dynamic duo from Princess Polly, are iconic examples of support within the UnTapped Community. Continuously offering support to others, they actively engage by connecting with peers one-on-one, sharing insights in public channels, and attending events to foster meaningful connections with this DTC network.
Blake Van Putten from CISE stands out with active event participation, collaborative contributions, and Tapcart expertise. Blake consistently enhances the community's collective knowledge and fosters meaningful community connections.
Sandy Mosqueda from The Hundreds is a pivotal member of the UnTapped community, actively contributing to expert conversations and sharing invaluable insights to help the other brand builders in the group. A trending topic Sandy speaks to is Web3 tech, offering valuable perspectives on its implementation and implications for brands.
Hanna Houglum is a valuable community member, always sharing insights from Art of Tea’s business strategy, collaborating with others, and participating in virtual events. During the first live AMA of Untapped Conversations, she shared her ecom expertise and Tapcart growth hacks to help other members.
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UnTapped Voice
of the Year
These UnTapped community member foster collaboration & connection by consistently supporting and celebrating their peers.
Jason Haven
Get the appJason Haven from Lauribelles is consistently active in community discussions and always ready to lend a hand. His golden insights in the chats, where he actively asks and answers questions, demonstrate his commitment to collective knowledge sharing in the ecom community and make him a key figure in fostering a collaborative environment.
Blake Van Putten
Blake Van Putten from CISE stands out with active event participation, collaborative contributions, and Tapcart expertise. Blake consistently enhances the community's collective knowledge and fosters meaningful community connections.
Melanie Huang & Claire Miller
Melanie Huang & Claire Miller, the dynamic duo from Princess Polly, are iconic examples of support within the UnTapped Community. Continuously offering support to others, they actively engage by connecting with peers one-on-one, sharing insights in public channels, and attending events to foster meaningful connections with this DTC network.
Sandy Mosqueda
Sandy Mosqueda from The Hundreds is a pivotal member of the UnTapped community, actively contributing to expert conversations and sharing invaluable insights to help the other brand builders in the group. A trending topic Sandy speaks to is Web3 tech, offering valuable perspectives on its implementation and implications for brands.
Hanna Houglum
Hanna Houglum is a valuable community member, always sharing insights from Art of Tea’s business strategy, collaborating with others, and participating in virtual events. During the first live AMA of Untapped Conversations, she shared her ecom expertise and Tapcart growth hacks to help other members.
